Legal

Privacy Policy

Last updated 3 June 2026

Peaksflare runs on some of your most personal data — how you sleep, how your heart responds, how hard you train. This policy explains exactly what we collect, why, and the control you keep over it. The short version: your data is yours, and we never sell it.

Plain-language summary

We collect the health and training data you connect so the coaching engine can adapt to you. We use it to run your account and generate your training — not to sell to advertisers. You can export or delete everything at any time. This is a placeholder template — have it reviewed by a qualified privacy professional before launch.

01What we collect

  • Account information — name, email address, and login credentials.
  • Athlete & health metrics — sleep, heart-rate variability (HRV), resting and active heart rate, training load, workouts, and related performance data.
  • Profile & goals — sport, training zones, target events, and preferences you set.
  • Usage data — how you interact with the app, device type, and diagnostic logs to keep the Service reliable.

02Connected sources

When you authorise a third-party service or device — such as Garmin, Whoop, Oura, Apple Health, Wahoo, Polar or Strava — we receive the metrics needed to coach you. We request only the scopes required, and you can disconnect any source at any time, which stops future syncing from it.

03How we use your data

  • To generate your daily readiness score and adapt your training plan.
  • To operate, maintain, secure, and support your account.
  • To communicate with you about the Service, including beta access and important notices.
  • To improve the Service and our models, using aggregated or de-identified data wherever possible.

04AI & your data

Peaksflare uses your metrics to compute recommendations specific to you. We do not sell your personal data, and we do not share identifiable health data with advertisers. Where we use data to improve our coaching models, we work with aggregated or de-identified datasets so the analysis cannot reasonably be tied back to you.

05Sharing & disclosure

We share data only in limited circumstances:

  • Service providers — vetted vendors (hosting, infrastructure, email) that process data on our behalf under contract.
  • With your direction — for example, if you choose to share data with a coach or export it elsewhere.
  • Legal reasons — when required by law or to protect the rights, safety, and security of users and the Service.
  • Business transfers — if Peaksflare is involved in a merger or acquisition, with notice to you and continued protection of your data.

06Storage & security

Your data is encrypted in transit and at rest. We apply access controls, monitoring, and industry-standard safeguards to protect it. No system is perfectly secure, but we work to limit access to only what is necessary and to respond quickly to any incident.

07Retention

We keep your data for as long as your account is active or as needed to provide the Service. When you delete your account, we delete or de-identify your personal data within a reasonable period, except where we must retain certain records to comply with legal obligations.

08Your rights & controls

  • Access & export — download a copy of your data at any time.
  • Correction — update inaccurate account or profile information.
  • Deletion — delete your account and associated personal data.
  • Disconnect — revoke any connected source to stop further syncing.
  • Objection & restriction — where applicable under laws such as GDPR or CCPA, you can object to or restrict certain processing.

To exercise any of these, use the controls in the app or contact us at privacy@peaksflare.com.

09Cookies & analytics

We use essential cookies to keep you signed in and limited, privacy-respecting analytics to understand how the Service is used and where to improve it. You can control non-essential cookies through your browser or our in-app settings where available.

10Children

Peaksflare is not directed at children under 16 (or the age of digital consent in your country). We do not knowingly collect data from them. If you believe a child has provided us data, contact us and we will delete it.

11Changes & contact

We may update this policy as the Service evolves or the law changes. If we make material changes, we will notify you in the app or by email before they take effect.

Questions about your privacy? Contact our team at privacy@peaksflare.com.